For clinics and practices in Zurich

Clinically excellent.
Operationally stretched.

I fix the people, process, and visibility problems that eat your evenings — so your practice runs like the care you provide actually deserves.

Book a 30-minute diagnostic call

Clinic check-upSound familiar?

A great staff member just gave notice — again.People

Booked solid on paper, half-empty by 3pm.Process

Referrals happen, nobody tracks why.Process

Instagram's last post: a while ago.Visibility

The diagnosis

Three places clinics quietly lose money — and patients.

Not a rebrand. Not a generic "growth strategy." A working diagnosis of what's actually costing you time, staff, and chairs — with a fix for each.

I — People

Hiring & retention

SymptomYou're either firefighting a staffing gap or onboarding someone new. Again.

Rx A hiring, onboarding, and retention system built around how clinic teams actually work — not a corporate HR template.

II — Process

Flow & scheduling

SymptomFully booked on paper. Chairs empty by mid-afternoon. No-shows nobody's measuring.

Rx Scheduling, intake, and referral systems redesigned around how your patients actually behave.

III — Visibility

Marketing & Instagram

SymptomYour clinical work is excellent. Nobody outside your existing patients knows it.

Rx A content and Instagram system your team can actually sustain — built on your real work, not generic stock posts.

Why me

12+ years inside Swiss healthcare — never as a patient, always at the table.

I spent over a decade in commercial roles across Boston Scientific, Abbott Medical, and others — building referral and KOL networks between surgeons, hospital management, and purchasers across Switzerland and Austria. I've sat in the rooms where clinical excellence and business reality collide, and learned what actually moves both.

I also grew up around two physician-owned practices. I watched that exact gap — brilliant clinicians, chaotic back office — long before it was my job to close it.

Two Master's degrees in International Business sit alongside a postgraduate diploma in Psychology & Neuroscience of Mental Health (King's College London): running a practice starts with understanding business, and fixing "people problems" starts with actually understanding people.

Available to work with your team in English, French, Spanish, or German.

English French Spanish German

2 + 1

Two Master's degrees in International Business, plus a postgraduate diploma in Psychology & Neuroscience of Mental Health.

CH / AT

Built physician and hospital referral networks across multiple specialties, connecting surgeons, hospital management, and purchasers across Switzerland and Austria.

Next step

30 minutes. No deck, no pitch — just your clinic's actual bottlenecks.

We'll walk through what's costing you time right now, and whether working together makes sense. If it doesn't, I'll say so directly.

Book a 30-minute call

bianca@bianca-roman.com — Zurich, Switzerland