Bianca Roman The Second Opinion
You know something isn’t working. Let’s find out what.
When you’re close to a business problem, it can be difficult to see what’s actually causing it.
Perhaps patient numbers aren’t growing. Perhaps an investment isn’t delivering the expected return. Perhaps you’re facing an important commercial decision and aren’t sure which direction makes sense.
You don’t necessarily need months of consulting.
Sometimes, you need an experienced healthcare business advisor to examine the situation, challenge your assumptions and help you identify what to do next.
One private 90-minute strategic consultation. An independent perspective. Clear written recommendations.
CHF 950
+ VAT
Secure checkout via Ablefy. Applicable VAT is calculated at checkout. Terms and Conditions apply.
Sound familiar?
You’ve thought about it enough. Now you need a fresh perspective.
Perhaps:
- You’ve tried several approaches, but the problem persists.
- You’re considering investing in marketing, recruitment, expansion or another initiative and want to assess the decision first.
- Your business is doing reasonably well, but something isn’t working as it should.
- You have several possible solutions and aren’t sure which deserves priority.
- You suspect the visible problem isn’t necessarily the underlying cause.
- You want someone who understands healthcare businesses to challenge your thinking before you commit more time or money.
The Second Opinion helps you move from uncertainty to a clearer commercial decision.
The offer
Ninety minutes of focused strategic thinking about your business.
The Second Opinion is a private, one-to-one consultation with Bianca Roman, Healthcare Business Advisor.
We focus on one specific business challenge, opportunity or decision.
I bring an independent perspective, commercial experience and knowledge of the healthcare industry.
Together, we examine the situation, identify the most important considerations and determine the most sensible next steps.
After our session, you receive written recommendations, so you’re not left trying to remember everything we discussed.
This isn’t a discovery call. It’s a paid strategic consultation focused entirely on your business.
CHF 950 + VAT · Online on Zoom
Exactly what you get
What your investment includes
A private 90-minute consultation
We work directly together on the business issue you want to address.
You have my full attention and the opportunity to explore the situation in depth.
An independent commercial assessment
We examine the problem, challenge assumptions and explore potential underlying causes.
I help you distinguish symptoms from constraints and identify which decisions matter.
Clear strategic priorities
We determine which opportunities, actions or decisions deserve your attention first.
The goal is to help you stop treating every possible solution as equally important.
Written recommendations
Following our consultation, you receive a written summary of my strategic recommendations and suggested next steps.
Something concrete you can refer to as you move forward.
One consultation. Focused attention. Practical direction.
How it works
A straightforward process.
Book your Second Opinion
Secure checkout via Ablefy · scheduling link by emailPurchase the consultation through the website and arrange your session using the existing booking process.
Tell me what you want to address
Before we meetShare the main business challenge, opportunity or decision you’d like us to focus on.
We work together for 90 minutes
90 minutes · live on ZoomWe examine your situation, question assumptions, explore options and establish priorities.
Receive your written recommendations
After the sessionAfter the session, I provide written recommendations summarising the strategic direction and next steps. You can then decide how to proceed.
90 minutes · Online on Zoom
What we can work on
One consultation. One focused business challenge.
The Second Opinion can help you examine questions involving:
Patient acquisition
Why aren’t enough patients finding or choosing your practice?
Positioning and differentiation
Is your business communicating the right value to the right audience?
Commercial decisions
Which investment, initiative or approach makes the most sense?
Business growth
What’s limiting progress, and where should you focus next?
Practice operations
Are you addressing the underlying problem or simply responding to symptoms?
Healthcare brands and expansion
Do you need an independent perspective on a commercial opportunity, market or proposed direction?
The consultation is tailored to your situation, but deliberately focused.
Complex challenges requiring extensive investigation or ongoing guidance may be better suited to a longer advisory engagement.
Why an outside perspective matters
Being excellent at your profession doesn’t mean you need to solve every business problem alone.
Running a healthcare business involves making commercial decisions alongside the demands of clinical or operational work.
And the closer you are to a problem, the easier it can be to overlook an alternative explanation.
An experienced outside advisor can help you identify patterns, challenge assumptions and distinguish the important decisions from the distractions.
My role isn’t to tell you what you want to hear.
It’s to help you understand the commercial situation more clearly and decide what to do about it.
About your advisor
Meet Bianca Roman.
I’m a Healthcare Business Advisor with a background in business and twelve years of experience in the healthcare and medical-device industry.
I work with healthcare businesses to identify what’s holding them back, establish priorities and develop commercially sound strategies.
My approach is straightforward:
I don’t sell generic formulas or assume every healthcare business has the same problem.
I look at the situation in front of me and help you determine what makes sense.
Who this is for
Is the Second Opinion right for you?
This consultation is suitable if:
- You own or manage a healthcare business.
- You’re an independent physician facing a commercial challenge.
- You have a specific business problem, opportunity or decision to examine.
- You want an independent, experienced perspective.
- You’re looking for clear recommendations rather than generic advice.
- You’re prepared to act on the recommendations.
It may not be the right fit if:
- You want someone to execute a marketing or operational project.
- You need a comprehensive business transformation.
- Your question requires extensive research before meaningful advice is possible.
- You’re expecting guaranteed commercial results from one consultation.
The investment
Get a clearer perspective on your next business decision.
If you decide to work together further
If you purchase an eligible larger advisory engagement within 30 days, your CHF 950 consultation fee is credited toward that engagement.
There is no obligation to continue working together.
The Second Opinion is a complete standalone service.
The Second Opinion
CHF 950
+ VAT
- One private 90-minute strategic consultation.
- Focused assessment of your chosen business challenge.
- Identification of key commercial considerations and priorities.
- Written recommendations and suggested next steps.
Secure checkout via Ablefy. Applicable VAT is calculated at checkout. Terms and Conditions apply.
Frequently asked questions
A few questions, answered.
Is this a sales call?
No. It’s a paid strategic consultation dedicated to examining your business challenge and developing recommendations.
Do I need to own a medical practice?
No. The consultation is also suitable for healthcare brands, independent physicians and other healthcare business decision-makers.
Can we discuss more than one problem?
We can explore related issues, but the session is most effective when focused on one main challenge or decision.
Where does the consultation take place?
Online, on Zoom. All you need is a quiet room and a decent connection.
Will I receive something in writing?
Yes. You’ll receive written recommendations and suggested next steps following our consultation.
Will you implement the recommendations?
No. Implementation is not included. You or your team can act on the recommendations independently.
Can I work with you afterwards?
Yes, if further advisory work would be useful and we’re a suitable fit. There is no obligation to purchase a larger engagement.
Is the CHF 950 credited toward a larger engagement?
Yes. If you purchase an eligible larger advisory engagement within 30 days, the CHF 950 consultation fee can be credited toward it.
Can you guarantee a particular outcome?
No. The consultation provides an informed strategic assessment and recommendations. Commercial outcomes depend on subsequent decisions, implementation and market conditions.
Can I reschedule?
Yes. Let me know at least 24 hours beforehand and we’ll simply find a new time. And if something comes up at shorter notice, tell me anyway. You won’t lose your consultation.
Is the session recorded?
Yes. The session is recorded on Zoom, so nothing important gets lost between the conversation and your written recommendations.
What happens after I purchase?
You’ll follow the website’s booking and onboarding process to arrange and prepare for your consultation.
The Second Opinion
You don’t need another month of wondering what to do.
You need to understand the problem, examine your options and decide what deserves your attention.
Let’s look at it together.
90 minutes of private strategic advisory, online on Zoom. Written recommendations. CHF 950 + VAT.
Book My Second OpinionSecure checkout via Ablefy. Applicable VAT is calculated at checkout. Terms and Conditions apply.